| Key Service Areas |
|
Research, Analytics & Insights – Includes trade spending, models & metrics, market & channel research, category management, shopper behavior/insights/missions, merchandising effectiveness, item rationalization, category productivity, in-store research & testing, micro & loyalty marketing, benchmarking and competitive assessments.
Productivity & Performance Improvement – Includes sales effectiveness assessments, CRM/system implementation, sales planning & forecasting, reporting tools, scorecarding, incentives, learning needs/competency assessment, high performance teams, training, and learning & development programs. |

